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<channel>
	<title>Hello Kieran</title>
	<link>https://kieranmistry.com</link>
	<description>Hello Kieran</description>
	<pubDate>Thu, 09 Sep 2021 22:06:52 +0000</pubDate>
	<generator>https://kieranmistry.com</generator>
	<language>en</language>
	
		
	<item>
		<title>Reunion</title>
				
		<link>https://kieranmistry.com/Reunion</link>

		<pubDate>Wed, 02 May 2018 11:16:48 +0000</pubDate>

		<dc:creator>Hello Kieran</dc:creator>

		<guid isPermaLink="true">https://kieranmistry.com/Reunion</guid>

		<description>



	Reunion
	Problem:
After creating F45, one of the worlds fastest growing group training systems, Luke Istomin sold his stake in the business and was under a non compete. In this time he continued to develop a new training system to better suit the evolving fitness industry, but was yet to bring it to market.

Brief:
Using Luke’s new developed training system (training in tailored groups of threes), create a gym franchise that reshapes the perception of group training.
Solution:Most gyms aim to highlight the pure function of what they do, we wanted to capture the feelings that go along with acheiveing your goals and pushing yourself in the gym. Also reenforcing the continually evolving training system through fluid dynamic typographic treatments that twist, bend and jump in the same way you would in a training session




	
    



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	Agency

Creative Director
Design DirectorDesigner

Account Manager
PhotographerCopywriter


Frost*Design

Vince FrostAlex Dalmau
Kieran Mistry

Blayne Summergreene

Tim Jones
John Kerswell</description>
		
	</item>
		
		
	<item>
		<title>Habito</title>
				
		<link>https://kieranmistry.com/Habito</link>

		<pubDate>Tue, 12 Jan 2021 10:12:54 +0000</pubDate>

		<dc:creator>Hello Kieran</dc:creator>

		<guid isPermaLink="true">https://kieranmistry.com/Habito</guid>

		<description>


	Habito - Rebrand
	












Project done at Uncommon







	













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Agency

Creative Director
Design Director
Design LeadIllustration

ProductionArt BuyingAccount Manager

WebsiteUncommon
Nils Leonard

Tanya Hollbrook&#38;nbsp;
Kieran MistrySaiman Chow

Jhy TurleyJennifer Price ThomasMack Leary


Habito Inhouse Team</description>
		
	</item>
		
		
	<item>
		<title>Nike China</title>
				
		<link>https://kieranmistry.com/Nike-China</link>

		<pubDate>Tue, 09 Jun 2020 09:10:07 +0000</pubDate>

		<dc:creator>Hello Kieran</dc:creator>

		<guid isPermaLink="true">https://kieranmistry.com/Nike-China</guid>

		<description>


	Nike China — Kit Packs
	











With the Nike China’s League of Legends eSport championships on the horizon, Nike came to us to develop the kits for all the competing teams. 
18 kits in total. 
Tasked with weaving the heritage and values of each team into the designs. The kits were only to be worn by the players and not for commerical sale. 
We approached each kit as a sub brand. Developing a range of graphic, colour pallete and typography for each. This language could then be used by each team across their social channels.




Here is a look at 3 kits. Project done at Rosie Lee
FULL CASE STUDY COMING SOON

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 &#38;nbsp; &#38;nbsp;

	

	

	

	
Agency

Creative Director
Designers


Rosie Lee&#38;nbsp;
Mark Flemming Vittorio PerrotiGemma RheadKieran Mistry

 
</description>
		
	</item>
		
		
	<item>
		<title>ITV DVR</title>
				
		<link>https://kieranmistry.com/ITV-DVR</link>

		<pubDate>Wed, 19 May 2021 19:12:38 +0000</pubDate>

		<dc:creator>Hello Kieran</dc:creator>

		<guid isPermaLink="true">https://kieranmistry.com/ITV-DVR</guid>

		<description>


	ITV - Drama V Reality
	












To launch the new range of drama and reality shows now available on ITV HUB, we found that people tend to have very strong opinions on whether theyre a drama person or a reality person. So when not take that rivalry to the next level and pit each side against each other in a 90’s style arcade show down. This concept led us to develop a cross country digital OOH buy that fought for your attention. The second stage of the campaign was to then drive people to ITV’s site. Taking the concept to the next level, we build a function arcade game playable by desktop on itv’s website. 
Project done at Uncommon





	










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	&#60;img width="1728" height="1080" width_o="1728" height_o="1080" data-src="https://freight.cargo.site/t/original/i/4f29ce2145e90ab8eedf09a8d571b219037da603bf9b5ed890419b367a181d1a/1_j8kQ9n1J9776pMfLqTJcaQ.gif" data-mid="118494689" border="0"  src="https://freight.cargo.site/w/1000/i/4f29ce2145e90ab8eedf09a8d571b219037da603bf9b5ed890419b367a181d1a/1_j8kQ9n1J9776pMfLqTJcaQ.gif" /&#62;
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Agency

Creative Director
Creative
Designer Illustration

AnimationProducerAccount Manager

Uncommon
Nils Leonard


Joe Sare
Kieran MistryRave Growl
Rave Growl/ Shaun RogersJenny GrantMack Leary


</description>
		
	</item>
		
		
	<item>
		<title>Mandem</title>
				
		<link>https://kieranmistry.com/Mandem</link>

		<pubDate>Tue, 09 Jun 2020 09:49:19 +0000</pubDate>

		<dc:creator>Hello Kieran</dc:creator>

		<guid isPermaLink="true">https://kieranmistry.com/Mandem</guid>

		<description>


	Mandem — A film by John Ogun
	As part of my ongoing creative relationship with director John Ogunmuyiwa, i’ve developed the design direction for the print work for his last two films.&#38;nbsp;
1. Mandem:&#38;nbsp;A job is just a job, but as with anything, time flies when you’re doing it with your best friend. The film follows Ty &#38;amp; Malcolm as they go about their daily routine. 
The design work, looked to capture the intricate relationship of the pair while on the job. The colour treatment drawing from a key scene in the film.&#38;nbsp;
2. Precious Hair and Beauty:&#38;nbsp;An ode to the mundanity and madness of the high street, told through the window of an African hair salon.
The design drew inspiration from the weathered signage of Hair and Beauty shop front in South London. Whle also developing an overarching style for John’s film to create a sense of unity as we move forward.

	










&#60;img width="3605" height="2404" width_o="3605" height_o="2404" data-src="https://freight.cargo.site/t/original/i/799a13a26484d3ec2c37782b69a7a12d227bfed4c436d7996289cc2433202c4f/MANDEM_FLY-POSTER_INSITU_01.jpg" data-mid="73976148" border="0"  src="https://freight.cargo.site/w/1000/i/799a13a26484d3ec2c37782b69a7a12d227bfed4c436d7996289cc2433202c4f/MANDEM_FLY-POSTER_INSITU_01.jpg" /&#62;

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	&#60;img width="3508" height="4961" width_o="3508" height_o="4961" data-src="https://freight.cargo.site/t/original/i/393c88e469941bfefce68bd10d63776b977213897fa2bdd69ecb0796e6c0ea08/MANDEM_POSTER_FINAL_07.jpg" data-mid="118496812" border="0"  src="https://freight.cargo.site/w/1000/i/393c88e469941bfefce68bd10d63776b977213897fa2bdd69ecb0796e6c0ea08/MANDEM_POSTER_FINAL_07.jpg" /&#62;

	&#60;img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/6ceb75bd114b6c96563d4c75833cb04ad8ec28348121c172457d0da87ba3e556/_Kieran-Mistry_Portfolio-2021_COLLINS_02.jpg" data-mid="118497046" border="0"  src="https://freight.cargo.site/w/1000/i/6ceb75bd114b6c96563d4c75833cb04ad8ec28348121c172457d0da87ba3e556/_Kieran-Mistry_Portfolio-2021_COLLINS_02.jpg" /&#62;

	&#60;img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/6e033962d5b38fcd388a47328efa596d7e823d6eff08f8e4e58e62f3ac43ad39/Kieran-Mistry_Portfolio-2021_COLLINS_02.jpg" data-mid="118497032" border="0"  src="https://freight.cargo.site/w/1000/i/6e033962d5b38fcd388a47328efa596d7e823d6eff08f8e4e58e62f3ac43ad39/Kieran-Mistry_Portfolio-2021_COLLINS_02.jpg" /&#62;

	&#60;img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/3faaf528e78c6f5657117d6103f73f550ee3aa2b87ad5c97358b1f1314c443a5/PRECIOUS-POSTER_45_INSTA-POST_72DPI.jpg" data-mid="118497079" border="0"  src="https://freight.cargo.site/w/1000/i/3faaf528e78c6f5657117d6103f73f550ee3aa2b87ad5c97358b1f1314c443a5/PRECIOUS-POSTER_45_INSTA-POST_72DPI.jpg" /&#62;
	&#60;img width="800" height="800" width_o="800" height_o="800" data-src="https://freight.cargo.site/t/original/i/5c387756c1520ecf0ece57784bd2b4bb8569a0de067614537328430a3f1fa7d0/PROCESS-TIMELAPSE-2.gif" data-mid="118496942" border="0"  src="https://freight.cargo.site/w/800/i/5c387756c1520ecf0ece57784bd2b4bb8569a0de067614537328430a3f1fa7d0/PROCESS-TIMELAPSE-2.gif" /&#62;

	
	

	
 &#38;nbsp; &#38;nbsp;Design/ Art Direction

Kieran Mistry

&#38;nbsp;
</description>
		
	</item>
		
		
	<item>
		<title>Kamili</title>
				
		<link>https://kieranmistry.com/Kamili</link>

		<pubDate>Thu, 09 Sep 2021 22:06:52 +0000</pubDate>

		<dc:creator>Hello Kieran</dc:creator>

		<guid isPermaLink="true">https://kieranmistry.com/Kamili</guid>

		<description>


	Kamili - Plantain Rum
	Identity, packaging and narrative for the first plantain spiced rum. 


A product created by three friends in the height of the pandemic. They looked to create the perfect drink to enjoy upon freedom. Incorporating the plantain a nostalgic food staple from their Nigerian and Caribbean backgrounds, they wanted to build a brand that capture the essence of them and the much loved fruit.
The combination of plantain and rum having never been done before and the name Kamili - meaning ‘perfect’ in Swahili. Led us to the the overarching idea of ‘unexpected perfection’ which became the basis for the brand identity and guided all the creative decisions.
Utilising the brand USP being plantain, we made sure this was front and centre across both the brand and packaging.


**This project is a work in progress and still being developed**





	&#60;img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/3415f1a15f818f0c7f5e9344a37e8fb553452afcd172ef793ff48280b3e5203e/_STAMP_KAMILI_PACKAGING-EXPLORATION_01.jpg" data-mid="118498426" border="0"  src="https://freight.cargo.site/w/1000/i/3415f1a15f818f0c7f5e9344a37e8fb553452afcd172ef793ff48280b3e5203e/_STAMP_KAMILI_PACKAGING-EXPLORATION_01.jpg" /&#62;












	&#60;img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/504c437f032810dd2c6806b56699975fdffa3da966897f618caec5e4adf2b885/_202Kieran-Mistry_Portfolio-2021_COLLINS_02.jpg" data-mid="118498405" border="0"  src="https://freight.cargo.site/w/1000/i/504c437f032810dd2c6806b56699975fdffa3da966897f618caec5e4adf2b885/_202Kieran-Mistry_Portfolio-2021_COLLINS_02.jpg" /&#62;

	&#60;img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/a49dc76e6ba9e934c40900bf853e978a03ac99639117503bf67f43ab0680de83/_STAMP_Kieran-Mistry_Portfolio-2021_COLLINS_02.jpg" data-mid="118498363" border="0"  src="https://freight.cargo.site/w/1000/i/a49dc76e6ba9e934c40900bf853e978a03ac99639117503bf67f43ab0680de83/_STAMP_Kieran-Mistry_Portfolio-2021_COLLINS_02.jpg" /&#62;

	&#60;img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/8126d2feadb7e86939025214355644f47c3301631ea9816079f881e9ed3667d3/KAMILI_PACKAGING-EXPLORATION_09.jpg" data-mid="118497948" border="0"  src="https://freight.cargo.site/w/1000/i/8126d2feadb7e86939025214355644f47c3301631ea9816079f881e9ed3667d3/KAMILI_PACKAGING-EXPLORATION_09.jpg" /&#62;

	&#60;img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/f7e1d861a5b59d0d058b0fd2398eb04d375517ae3698ee3663dced8cc4520f53/____Kieran-Mistry_Portfolio-2021_COLLINS_02.jpg" data-mid="118497946" border="0"  src="https://freight.cargo.site/w/1000/i/f7e1d861a5b59d0d058b0fd2398eb04d375517ae3698ee3663dced8cc4520f53/____Kieran-Mistry_Portfolio-2021_COLLINS_02.jpg" /&#62;&#60;img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/89ff881659515ecce119d3b25f83e6ccd5270d85524c8d81535b933bc43b9a23/_27ieran-Mistry_Portfolio-2021_COLLINS_02.jpg" data-mid="118498038" border="0"  src="https://freight.cargo.site/w/1000/i/89ff881659515ecce119d3b25f83e6ccd5270d85524c8d81535b933bc43b9a23/_27ieran-Mistry_Portfolio-2021_COLLINS_02.jpg" /&#62;

	&#60;img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/5baed65f1af904960d9927df89fa9167aae48342f995fc3a927cf69a7ae240b6/_23Kieran-Mistry_Portfolio-2021_COLLINS_02.jpg" data-mid="118498050" border="0"  src="https://freight.cargo.site/w/1000/i/5baed65f1af904960d9927df89fa9167aae48342f995fc3a927cf69a7ae240b6/_23Kieran-Mistry_Portfolio-2021_COLLINS_02.jpg" /&#62;

	
 &#38;nbsp; &#38;nbsp;Design/ Art Direction

Kieran Mistry

&#38;nbsp;
</description>
		
	</item>
		
		
	<item>
		<title>UOW Unibrands</title>
				
		<link>https://kieranmistry.com/UOW-Unibrands</link>

		<pubDate>Sun, 29 Oct 2017 04:20:05 +0000</pubDate>

		<dc:creator>Hello Kieran</dc:creator>

		<guid isPermaLink="true">https://kieranmistry.com/UOW-Unibrands</guid>

		<description>


	University of Wollongong — Uni X
	










Problem: 

UOW’s current internal brands have no visual overlap, with many mixed brand assets that are not recognised as one entity. &#38;nbsp;


Brief: 

Align all five brands and create a system that can be further implemented by the inhouse team


Solution: 

Using the visual language established in many American colleges as a the basis for the brand. We aligned all five brands through a strong use of typography, a refined tone of voice and a grid system, allowing messaging to be dialed up and down and clearly communicate to its audience; students.


We also brought back the universities infamous duck mascot, to add an extra layer of personality to the brand. &#38;nbsp;





	&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/53c6a4239b8bf6f84af9d21653d5cdf983098e3bcd5e1cf881c4cc9172824b6a/Unibrands14.jpg" data-mid="15037055" border="0"  src="https://freight.cargo.site/w/1000/i/53c6a4239b8bf6f84af9d21653d5cdf983098e3bcd5e1cf881c4cc9172824b6a/Unibrands14.jpg" /&#62;










&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/447e456d842ee73ca1c2450fafee6f372a898e03ada5cbc7f97f29c469ba4aee/Unibrands16.jpg" data-mid="15037057" border="0"  src="https://freight.cargo.site/w/1000/i/447e456d842ee73ca1c2450fafee6f372a898e03ada5cbc7f97f29c469ba4aee/Unibrands16.jpg" /&#62;&#60;img width="5000" height="3333" width_o="5000" height_o="3333" data-src="https://freight.cargo.site/t/original/i/bba1b3fb86ff9b2b67a42bcd737e8e79d974cb8135564765ab9acb43e452e245/12.jpg" data-mid="20060382" border="0"  src="https://freight.cargo.site/w/1000/i/bba1b3fb86ff9b2b67a42bcd737e8e79d974cb8135564765ab9acb43e452e245/12.jpg" /&#62;


	
&#38;nbsp; &#38;nbsp; 


	&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/ea9305fdbc602ab089fd312e7d83dec1595e41647fd536a35d31fdb67a6ae779/Poster-Paste-Ups.gif" data-mid="15037051" border="0"  src="https://freight.cargo.site/w/1000/i/ea9305fdbc602ab089fd312e7d83dec1595e41647fd536a35d31fdb67a6ae779/Poster-Paste-Ups.gif" /&#62;

	&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/88abdaaeeeb3ce5846c8f9dbd1c5a0709bb155576c6d3040d689e81c57908c7e/Unibrands18.jpg" data-mid="15037059" border="0"  src="https://freight.cargo.site/w/1000/i/88abdaaeeeb3ce5846c8f9dbd1c5a0709bb155576c6d3040d689e81c57908c7e/Unibrands18.jpg" /&#62;&#60;img width="2400" height="1600" width_o="2400" height_o="1600" data-src="https://freight.cargo.site/t/original/i/6594869ac7756d63fd1ddaa9732079d2ffe18f9ed27434caabdccd89b9fced82/Unibrands_Social-Animation.gif" data-mid="19250470" border="0"  src="https://freight.cargo.site/w/1000/i/6594869ac7756d63fd1ddaa9732079d2ffe18f9ed27434caabdccd89b9fced82/Unibrands_Social-Animation.gif" /&#62;

	&#60;img width="2400" height="1600" width_o="2400" height_o="1600" data-src="https://freight.cargo.site/t/original/i/57608545a0103a276eff5f8132cb9f22d850a651a4e2e94433044a18606799e3/8.jpg" data-mid="20060405" border="0"  src="https://freight.cargo.site/w/1000/i/57608545a0103a276eff5f8132cb9f22d850a651a4e2e94433044a18606799e3/8.jpg" /&#62;

	&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/696a3b6a452f5ac25acc5e3fc4268bbd33fe47a6ddb5f6d3a19ca8ea0acebc40/Unibrands23.jpg" data-mid="15037064" border="0"  src="https://freight.cargo.site/w/1000/i/696a3b6a452f5ac25acc5e3fc4268bbd33fe47a6ddb5f6d3a19ca8ea0acebc40/Unibrands23.jpg" /&#62;

	&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/ce4244c5d73940e10be7c306250c4822ca4b97b4b023f12509612a65dc26eb53/Unibrands25.jpg" data-mid="15037066" border="0"  src="https://freight.cargo.site/w/1000/i/ce4244c5d73940e10be7c306250c4822ca4b97b4b023f12509612a65dc26eb53/Unibrands25.jpg" /&#62;

	&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/8c23933aaa4858b0ab4037f53b865402fc39275aa5ede167e9679b1ef68324bb/Unibrands26.jpg" data-mid="15037067" border="0"  src="https://freight.cargo.site/w/1000/i/8c23933aaa4858b0ab4037f53b865402fc39275aa5ede167e9679b1ef68324bb/Unibrands26.jpg" /&#62;
Agency

Design Director
Designer 
Animation

Account ManagerFrost*Design
Alex Dalmau 
Kieran Mistry
Andy Lawrence

Phil Smith</description>
		
	</item>
		
		
	<item>
		<title>Coke Euros</title>
				
		<link>https://kieranmistry.com/Coke-Euros</link>

		<pubDate>Tue, 09 Jun 2020 09:23:18 +0000</pubDate>

		<dc:creator>Hello Kieran</dc:creator>

		<guid isPermaLink="true">https://kieranmistry.com/Coke-Euros</guid>

		<description>


	Coca Cola x UEFA Euros 2020
	











Problem: Europe is currently feeling divided for a number of reasons. At events such as the Euro’s, differences can come to light in a negative way and commonalities can be forgotten.


Brief: For the first time ever the UEFA Euro’s involves not just one host nation, but 12. Meaning 24 different nations will be mixing with one another and crossing borders in numbers like never before. Almost like a big football fueled party across Europe. As an official sponsor Coca-Cola have tasked us with the job of letting everybody know about it, and to highlight this is a perfect time to share this time together with Coke. 


Solution: Being abroad, language can be the biggest barrier&#38;nbsp; to connecting with others. One thing we all can share in an event like this, is the love of football. Whether a word here, or a player name there, you’ll find a way to connect. Focusing in on this, we used typography used to represent each nation, paired with football phrases in a variety of languages as an interactive way to get help people learn overthe course of the competition.




 Project done at Wieden+Kennedy

	










&#60;img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/9c9e6f5ef94f2df62acb5acc013f7fc6a37a10b390372110f65b4f2251fc6ce7/Kieran-Mistry_Portfolio-2021_COLLINS_024.jpg" data-mid="118495616" border="0"  src="https://freight.cargo.site/w/1000/i/9c9e6f5ef94f2df62acb5acc013f7fc6a37a10b390372110f65b4f2251fc6ce7/Kieran-Mistry_Portfolio-2021_COLLINS_024.jpg" /&#62;&#60;img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/2101775256dae0b299f600da49cece20509d6a4b23ac994f4eb53273150ea0da/Kieran-Mistry_Portfolio-2021_COLLINS_025.jpg" data-mid="118495617" border="0"  src="https://freight.cargo.site/w/1000/i/2101775256dae0b299f600da49cece20509d6a4b23ac994f4eb53273150ea0da/Kieran-Mistry_Portfolio-2021_COLLINS_025.jpg" /&#62;&#60;img width="4000" height="2250" width_o="4000" height_o="2250" 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 &#38;nbsp; &#38;nbsp;Agency

Creative Director

Creatives
Designer


Wieden+Kennedy&#38;nbsp;
Juan Sevilla &#38;amp;Joe De SouzaJonathan Rands &#38;amp;Alex TizardKieran Mistry

 
</description>
		
	</item>
		
		
	<item>
		<title>Durex One Night Sans</title>
				
		<link>https://kieranmistry.com/Durex-One-Night-Sans</link>

		<pubDate>Wed, 25 Sep 2019 16:27:17 +0000</pubDate>

		<dc:creator>Hello Kieran</dc:creator>

		<guid isPermaLink="true">https://kieranmistry.com/Durex-One-Night-Sans</guid>

		<description>


	Durex - One Night Sans
	Global typeface for Durex as part of a wider repositioning. 
We worked with Colophon Foundry to develop a new typeface that fit Durex new brand approach, the super family featured 11 weights that could speak flex across the brand. 
For example to be more refined when sitting in the context of NHS communications, but then be able to dive into a youthful edge at Durex activations at the likes of Sonar festival.&#38;nbsp;
FULL CASE STUDY COMING SOON

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data-src="https://freight.cargo.site/t/original/i/5e98981f964dabd66f983531c282c9fc764bfaed0faf7163edbaf5e8fbd19d62/Durex-Sans_Case-Study_v119.jpg" data-mid="51363856" border="0"  src="https://freight.cargo.site/w/1000/i/5e98981f964dabd66f983531c282c9fc764bfaed0faf7163edbaf5e8fbd19d62/Durex-Sans_Case-Study_v119.jpg" /&#62;&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/628afefc5cee8e8fab22dd4236dd49378e21825429b4d596919334456fafc93b/Durex-Sans_Case-Study_v120.jpg" data-mid="51363857" border="0"  src="https://freight.cargo.site/w/1000/i/628afefc5cee8e8fab22dd4236dd49378e21825429b4d596919334456fafc93b/Durex-Sans_Case-Study_v120.jpg" /&#62;













	Agency

Creative Director
Art Direction


Type DevelopmentHavas London
Lorenzo Fruzza
Kieran MistryNik House


 
Colophon Foundry</description>
		
	</item>
		
		
	<item>
		<title>Yolt</title>
				
		<link>https://kieranmistry.com/Yolt</link>

		<pubDate>Thu, 09 Sep 2021 21:27:26 +0000</pubDate>

		<dc:creator>Hello Kieran</dc:creator>

		<guid isPermaLink="true">https://kieranmistry.com/Yolt</guid>

		<description>


	Yolt — The Lizard Brain
	Yolt is the financial app using neuroscience to outsmart your brain biology. We created an&#38;nbsp; integrated campaign, that focuses on the lizard brain, an evolutionary throwback responsible for your most impulsive and financially dubious decisions.The lizard brain, otherwise known as your ‘cerebrum serpentium’, comprises of destructive, excessive and compulsive spending habits. Activities such as buying those extra lavish take-outs on a Tuesday, scoring the latest trainer drop for no real reason and getting yourself the next best gaming sensation, just because. We continue to spend — regardless of any global recession or logical urge to save.
But that where Yolt comes in to help you unthink money and fight against the lizard brain

	










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	&#60;img width="4000" height="995" width_o="4000" height_o="995" data-src="https://freight.cargo.site/t/original/i/021c578e0d4f2825339c894541010d85a212c3912113d6f62b79c630eec4e7c5/1_Q877ejQRNJ-5SD7AIIMlfg.jpeg" data-mid="118496128" border="0"  src="https://freight.cargo.site/w/1000/i/021c578e0d4f2825339c894541010d85a212c3912113d6f62b79c630eec4e7c5/1_Q877ejQRNJ-5SD7AIIMlfg.jpeg" /&#62;

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 &#38;nbsp; &#38;nbsp;Agency
Creative Directors
Designers

UncommonUncommon Tom Houser &#38;amp; Christopher Keatinge


Kieran Mistry
Tobias Bchorr
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